What is Integrated Advertising?

It’s no secret the world is changing on a daily basis. With so many new media options popping up every day, maximizing your investment has never been more critical or seemingly difficult. Fear not! That’s where an integrated advertising agency, like Borcz:Dixon comes in!

You see integrated advertising is a combination of many media resources (think tv, radio, print, search, social, mobile, etc…). Leveraging these tools to create a more memorable and complete experience for the consumer requires an integrated approach. An integrated advertising agency helps advertisers navigate the ever-changing seas to establish connections with their consumers, develop brand recognition like never before and ultimately drive sales! Yeah!

On that note, here’s short list of services we can implement on your behalf to convey the next really big idea… for you!

Traditional media

  • Print (newspaper, magazine)
  • Broadcast (TV, Radio)
  • Billboard

Online Marketing

  • Search Engine Marketing
  • Search Engine Optimization
  • Pay-Per-Click Advertising
  • Social Media Management
  • Online Advertising

Creative Design & Development

  • Graphic Design
  • Web design & development
  • Branding programs
  • Advertising campaigns
  • Interactive presentations
  • Sales & Information Center design